Ticketing and real-time information systems, passenger information, and fleet management are the core of FARA’s product portfolio.
“We make public transport easy,” says Josef Salpeter, Vice President Business Development. “We have state-of-the-art technologies, connecting the actual needs of the passenger with the public transport operators. This way, we make public transport more time- and cost-efficient, and sustainable.”
The company’s experience dates back to 1998, when it offered simple ticketing solutions, for ferries for instance. Since 2005, FARA has been concentrating on electronic ticketing solutions for public transport. After the acquisition of the Danish company TNC Connect A/S, and the Finnish company Buscom OY in 2007, FARA became the market leader in public transport IT solutions in Scandinavia.
Today, FARA offers a broad range of solutions for the public transport sector. With more and more people living in urban areas, the need for integrated transport solutions is becoming increasingly important.
“To ensure growing use of public transport, we have developed smart solutions to make operating and using public transport easier,” explains Mr. Salpeter. “Our FARA SMART concept consists of the four elements SMART:myDrive vehicle solutions; SMART:myTravel for the traveller to plan, book and follow-up on his trip; SMART:myOperation for fleet managers; and SMART:myCloud backend, integrating all services using open standard interfaces that enable customers to build a solution that meets their needs while still being scalable and open to third-party applications.”
FARA’s products are used by public transport operators and travelers mainly in Scandinavia. In the future, the company plans to expand its activities into different European markets. “There is a great need for solutions like ours in Europe,” states the Vice President. “We’re now focusing on our new next-generation ticketing pilot in Norway with our advanced scandinavian customers. By 2025 we want to be a major player in public transport in Europe.”