The privacy of their personal information is an important concern to many internet users and a prerequisite for a satisfactory internet experience. International Business Verlag GmbH takes the privacy concerns of visitors to its website very seriously and operates in accordance with the relevant data protection laws in Germany and abroad as well as the relevant EU legislation.
In the following paragraphs International Business Verlag GmbH will explain what information is collected when you use our website and for what purpose. We will also explain how International Business Verlag GmbH conforms to data protection regulations, in particular the Federal Data Protection Act (BDSG) and the Telemedia Act (TMG).
The data protection provisions listed here apply to the following services operated by International Business Verlag GmbH as well as any other services provided by International Business Verlag GmbH which may be accessed via these websites
Our website may contain links to third party websites which are not covered by this data protection statement. Please refer to the applicable privacy policies covering these sites. International Business Verlag GmbH will not be held responsible or liable in any way for services or policies that are not provided directly by International Business Verlag GmbH.
When you access services on our website we collect and use data in the following areas.
Personal information concerns personal details needed to provide you with personalised services (e.g. newsletters, orders, consultations and customer service). This allows us to offer you personalised content and services or provide you with other services you may have requested. The Federal Data Protection Act (BDSG) defines personal information as being personal or factual information concerning a specific or specifiable actual person. This may be an email address, telephone number or postal address that is saved together with the person’s name.
The majority of our services are free and can be used without registration. Accessing additional services may require the submission of personal information. This information will only be requested if you decide to register for additional services and choose to submit the relevant details. Beyond this you can also find out about our products and services by calling or emailing us. So that we can process your request satisfactorily we will also ask you for personal details such as your name and your telephone number.
In common with many other internet services, we automatically collect tracking data on our users to be used for statistical and marketing purposes. This information is always collected and processed anonymously and cannot be linked with any personal data you may have submitted.
In addition, we are constantly looking to improve our services and want to understand what sort of services our users want and how they want to use them. For this reason we employ technology from Google Analytics, which allows us to collect anonymous data regarding the way our website is used. We record which pages you visit, how long you spend looking at them, the IP address of the computer being used and what you do while you visit our website. If you would prefer not to help us improve our services you can download an Add-on for your browser that will deactivate this function. Google may pass the information recorded to third parties where this is legally permitted or third parties may analyse this data on Google's behalf. By using our website you agree that Google can use the information collected in the way and for the purpose described above.
We take every care to ensure that your personal information remains private and have implemented extensive security measures so that the data collected is protected in accordance with the provisions of the Federal Data Protection Act (BDSG). The following applies to the various types of information collected.
Where we are legally obliged to disclose your information, for example for the purpose of obtaining an export licence or in the course of a criminal prosecution.
Where the information is required by another company in order to honour an order. Examples include invoicing, dispatch of newsletters or goods, or provision of customer service.
You can at any time object to the way we have used your information. You can find details below.
Tracking Data and other anonymous information
As we have described above, this information is collected so that we can improve our service to you. For this purpose, the information is passed on to other companies who collate and analyse the data on our behalf. The information is also used to measure success, to optimise content and for advertising purposes. As such, the information may be passed on to the content author as well as advertisers.
The data protection regulations mentioned above allow us to use and pass on the data collected to companies both inside and outside the European Union. In the case of certain services offered by International Business Verlag GmbH it is necessary for us to compare data obtained through orders placed with us with information from databases and third party sources. This allows us to check your identity and also ensure that your identity is not being used fraudulently.
You may at any time withdraw permission to use your personal information. In most cases you can simply delete the information at the relevant location. Alternatively, you can notify us at the contact address below.
If you have questions regarding the way we use the information we collect please contact us. We will be glad to help.
International Business Verlag GmbH
Landersumer Weg 40
Phone: +49 5971 92161-0
Fax: +49 5971 92161-854
In this issue: Gleeds France SAS – Your partner for your building / D. Carnegie & Co AB – Refurbishment formula for safer suburbs / SLM Solutions Group AG – True child of digitization / Hast Retail, s.r.o. – Shopfitting as art / Hyundai WIA Europe GmbH – Banging the drum for Korean machine tools
To read an article from the print version of the magazine online, please enter the webcode at the bottom of the page in the box below.