EUROBIKE 2026: Frankfurt as a Laboratory for Tomorrow's Mobility

It has long been more than just a bicycle trade fair – if it ever was.

Opening (Photo: EUROBIKE Frankfurt, Frank Baumhammel)
Opening (Photo: EUROBIKE Frankfurt, Frank Baumhammel)

From June 24 to 27, EUROBIKE will take place in Frankfurt am Main with over 1,500 exhibitors and more than 31,000 trade visitors, posing one of the most pressing questions of our time: How will people move around in the cities of the coming decades?

EUROBIKE Award 2025 (Photo: EUROBIKE Frankfurt, Frank Baumhammel)
EUROBIKE Award 2025 (Photo: EUROBIKE Frankfurt, Frank Baumhammel)
EUROBIKE Award 2025 (Photo: EUROBIKE Frankfurt, Frank Baumhammel)
EUROBIKE Award 2025 (Photo: EUROBIKE Frankfurt, Frank Baumhammel)

The bicycle and ecomobility industry is currently undergoing a phase of realignment. Following the explosive growth phase of recent years, a consolidation is taking place: brands are merging or disappearing, supply chains are under pressure, geopolitical tensions are drawing new production maps. At the same time, the e-bike has transformed from a niche to a mass product—a means of transportation that makes it possible to cover distances that seemed unimaginable with a conventional bicycle in everyday life until recently. EUROBIKE 2026 is the place where these changes are publicly discussed among those shaping the market.

Impressions (Photo: EUROBIKE Frankfurt, Silke Magino)
Impressions (Photo: EUROBIKE Frankfurt, Silke Magino)
Impressions (Photo: EUROBIKE Frankfurt, Frank Baumhammel)
Impressions (Photo: EUROBIKE Frankfurt, Frank Baumhammel)

The specialist program includes conferences, panel discussions, and a specifically developed networking tool to facilitate interactions among participants. In the demo areas, new models can be directly tested. Alongside the trade fair, the EUROBIKE Festival takes place, featuring trial and BMX shows by international stars, participatory activities in the KIDS AREA, and the Bembelcrit, a city bike race that has become one of the most anticipated events of the week.

Demo Area / Test-Track (Photo: EUROBIKE Frankfurt, Silke Magino)
Demo Area / Test-Track (Photo: EUROBIKE Frankfurt, Silke Magino)
Action Area (Photo: EUROBIKE Frankfurt, Silke Magino)
Action Area (Photo: EUROBIKE Frankfurt, Silke Magino)
Bikes (Photo: EUROBIKE Frankfurt, Jean-Luc Valentin)
Bikes (Photo: EUROBIKE Frankfurt, Jean-Luc Valentin)

It is this mix of industry, politics, mobility culture, and broad impact that makes EUROBIKE so special - and a must for everyone working in the industry.

Frankfurt, June 24 to 27.

Bembel Crit (Photo: EUROBIKE Frankfurt, Stefan Eigner)
Bembel Crit (Photo: EUROBIKE Frankfurt, Stefan Eigner)
Skyline Contest (Photo: EUROBIKE Frankfurt, Stefan Eigner)
Skyline Contest (Photo: EUROBIKE Frankfurt, Stefan Eigner)
Manfred Brinkmann, Managing Editor-in-Chief

Manfred Brinkmann

Managing Editor of European Business

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