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a personal view on business

Interview with Dan Ariely

Dan Ariely: The goal is to impact the world, not academia

Whenever there is talk about behaviorial economics, Dan Ariely is the expert of choice. Part of his unique reputation is based on his hands-on approach in science in order to create an impact outside the campus. European Business talked to him about his personal view on academia, the quest for the right questions and the challenges posed by conflicts of interest.

Interview with Thomas J. Parenty and Jack J. Domet, authors and cybersecurity experts

Facing corporate risks: Cybersecurity is a leadership responsibility

We live in an increasingly digital world that creates cyber risks. More and more companies worldwide are faced with protecting their data, assets and operations from a cyber-attack. The international cybersecurity and privacy expert Thomas J. Parenty and management expert Jack J. Domet have written a book on this topic. In “A Leader's Guide to Cybersecurity: Why Boards Need to Lead--and How to Do It” they explain why cybersecurity is a leadership topic and how corporate leaders can manage cyber risks, defend their company and lead in a cyber crisis. In our interview we learned how important employees´ input is, when to start working on protection and whether taking out cyber insurance is useful.

Interview with Moritz Kreppel and Benjamin Roth, Co-founders and CEOs of Urban Sports GmbH

Over 50 sports with just one click

You like climbing and enjoy going to the gym, but signing up for both is too expensive? Urban Sports Club has come up with a solution which covers not only various sports, but also enables training beyond a country’s borders. Co-founders and CEOs Moritz Kreppel and Benjamin Roth explain how Urban Sports Club is transforming the sports and leisure industry and why it is an optimum solution for private members and companies alike.

Interview with Arthur Yeung, management expert and author

How to compete and win in a fast-changing and unpredictable environment

The traditional hierarchical organization is dead – companies need to change to be competitive. But how can this be achieved? In their book “Reinventing the Organization: How Companies Can Deliver Radically Greater Value in Fast-Changing Markets”, Arthur Yeung and Dave Ulrich reveal new organizational models by comparing US and Asian companies. In our interview, management expert and author Arthur Yeung explains how to start reorganizing a company and how the MOE-model can help with that.

Interview with Louise Charles, Communication Director at Climeworks

Direct air capture has its role to play in climate protection

The scientific community is sure about one thing: Rising CO2 levels in the air heat up the planet and endanger the survival of mankind. The Swiss company Climeworks wants to be part of the solution by removing CO2 from the air – either to store it underground or to sell it down the supply chain to beverage and fuel manufacturers. European Business spoke with Climeworks’ Communications Director Louise Charles about the impact she foresees for her company’s technology, its business applications and her optimism in the fight against the climate crisis.

Interview with Adam Sopher, Co-Founder & Director of Joe & Seph's

Award-winning gourmet popcorn: a new dimension of taste

For many people, cinemas and popcorn belong together. But popcorn is a snack for every time of the week or day. Have you ever tasted Strawberry Cheesecake or Pina Colada popcorn? If not, it´s time to try the award-winning popcorn from Joe & Seph´s. The UK-based family business was founded by Joseph Sopher after his retirement. Soon, his wife and two sons joined the business. Co-Founder Adam Sopher explains why popcorn is not a cinema-snack only, how unusual popcorn flavours are created and how they achieved several Great Taste Awards.

Interview with Amy Jen Su, Co-founder of Paravis Partners and author

Becoming Leader A: “A big part of your job now is to cultivate others growth”

What makes a good leader? In her book “The leader you want to be – Five Essential Principles for Bringing Out Your Best Self – Every Day” author Amy Jen Su reveals two kinds of leader: Leader A and Leader B. When being Leader A your energy and enthusiasm is high, and you are making a difference with your work. Leader B on the other side is exhausted and overwhelmed, he feels like making only little impact. In our interview she explains what kind of leader Donald Trump is, what challenges leaders have to face today and how you can become Leader A for good.

Interview with Lars Reinartz, CEO of VARYCON

A revolution in video production: How a tool helps you to produce high-quality videos

Video content gains more and more importance in our lives, not only in private but also for businesses. The times of hiring an agency for video production are over. The German company Recordbay developed VARYCON, a tool that makes producing videos simple and intuitive. We talked to CEO Lars Reinartz and found out how VARYCON works, why video communication is of major importance and how TV and film production might change.

Interview with James Collier, Co-Founder and Head of Nutrition of Huel

A complete and healthy meal you can grab on the go

What do you grab on the go during lunch if you are hungry but only have little time? A sandwich and crisps from the supermarket might be the answer. British company Huel has a different approach. Huel is convenient and complete nutrition. We talked to Co-Founder and Head of Nutrition James Collier and found out how Huel can provide vitamins and nutrients the body needs, how to prepare the perfect shake and why we should think about the way we eat.

Interview with Christophe Uzureau, Analyst at Gartner Inc. and author

“We all deserve more respect to our data”

Discussions about blockchain are heating up. Blockchain is not only about crypto currencies, it can create true value for a company. In their book “The Real Business of Blockchain”, Christophe Uzureau and David Furlonger, present a clear-eyed view of this technology. In our interview with analyst and author Christophe Uzureau, he explains what components are needed for a real blockchain, how the UEFA is using it already and what the discussion of data security has to do with this topic.