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Office Distribution SpA

Publications on european-business

Differentiated distributor

Most companies either aim at cost leadership or differentiation to achieve competitive advantage in their particular market. Office Distribution SpA is a perfect example of the latter. Instead of pursuing an aggressive pricing strategy, the Italian distributor provides its customers with unique, added-value services, ranging from guaranteed swift deliveries to logistics services for third-party products. The family enterprise has thus managed to build a sustainable competitive advantage in a highly competitive environment.