It is a matter of fact that packaging is fundamental to a product’s success. Packaging boxes have multiple functions: They protect their contents, inform consumers, convey key brand values and messages, and ideally stand out in a shelf. Studies have shown that shoppers respond most positively to packaging design that looks particularly attractive and alluring. There are many reasons though why more and more French chocolatiers and patisseries are reling on Thibault Bergeron SAS in Muzillac in Brittany. The company develops and produces packaging solutions that are veritable and irresistible pieces of art.
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