Forward integration is a business strategy aimed at covering a larger part of the value chain by expanding activities in a vertical direction. A prime example for this popular approach is provided by Alu Menziken AG and its new Austrian subsidiary AME Euromotive GmbH. The Swiss company produces high-precision extruded aluminium profiles which are processed further in Ranshofen into high-tech, ready-to-install systems and assemblies for sophisticated automotive and aerospace applications.
AME Euromotive GmbH
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