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Cris Conf SpA

Publications on european-business

Italian Luxury Fashion: Where Style is DNA

If you think about fashion, there are two countries that come to mind: France, yes, but also Italy. It seems that Italy, so full of vibrant culture, easily managed to transfer its heritage of Renaissance men and famous painters into fashion. Italian fabric has had an unsurpassed reputation for centuries. But it is the unique Italian style, the country’s fashion DNA, which has inspired companies such as Cris Conf S.p.A. to make Italian fashion a worldwide business.