When the going gets tough, only the fittest survive. This assertion applies to many aspects of life, none more so than the business world. When trading conditions are challenging, companies in those markets have to offer something special, either in terms of their products and services or their philosophy. Forgiatura Morandini Srl, a family-owned forging company based in Cividate Camuno in northern Italy, has a long history and extensive experience in its business and President and CEO Alessandro Morandini believes he understands the secret of survival in what is currently a very difficult sector.