Today the most renowned Korean car brand worldwide, the history of Kia began in 1944 when the company was founded as a moped manufacturer and later turned to producing cars for the local market. More recently, Kia entered the worldwide market and became a global player within an incredibly short space of time, which Michael Cole, COO of Kia Motors Europe GmbH, Kia’s Frankfurt-based subsidiary and European business headquarters, recognizes. “The company continues to develop at a phenomenal rate,” he enthuses. For good reason: With a great price-performance ratio, excellent customer service and award-winning design, Kia is on its way to achieving a top position, and not only in the European market.
Kia Motors Europe GmbH
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