Cashmere is one of the most precious natural fibers of all. Won from cashmere goats, the material is fine in texture, light, soft and strong at the same time. It has excellent thermal properties. Pieces made of cashmere look sophisticated and elegant. MCC Not Shy, based in Paris, specializes in cashmere clothes for urban and fashion-oriented women. Europe-wide, the company supplies around 700 clients. In the coming years, President Olivier Criq aims to enhance the company’s footprint in overseas markets through partnerships. Also, his mission is to improve working conditions at the production companies.