To read an article from the print magazine online, please enter the web code below, which can be found in the magazine under the article.

https://www.getdigital.de - Gadgets und mehr f├╝r Computerfreaks


Publications on european-business
Interview with Konrad Kwiatkowski, CMO and Co-Founder of Packhelp

The fifth pillar of marketing? Packaging!

The box a product is delivered in can be one of the most effective marketing tools out there, Konrad Kwiatkowski is sure. He is one of the founders of the fast-growing Polish start-up Packhelp, which allows even small companies and brands to design their own packaging materials at low quantities and affordable rates. European Business spoke with Mr. Kwiatkowski about the latest trends in the packaging industry, the most unique designs ever commissioned by his clients, and the best experience he ever had as a consumer himself.