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Tony's Chocolonely Nederland B.V.

Publications on european-business
Portrait

More than just chocolate

Question: When is a bar of chocolate not just a bar of chocolate? Answer: When it is part of a much bigger story. In the same way, Tony's Chocolonely is not just a brand of chocolate, the Dutch company is also part of a fascinating and, in part, horrifying story. The Amsterdam-based firm was founded as a direct result of a television documentary on the atrocities of child workers and slavery in the cocoa farming industry in West Africa.

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