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Vedder GmbH

Publications on european-business

Sail the seven seas in luxury

As globalization continues to make the world shrink, the upper class is growing. Particularly in the BRIC markets, which historically were not as industrially well-to-do as other parts of the world, entrepreneurs are seeing themselves become tycoons. The luxury markets are booming like never before, and one sector that is profiting is luxury yachts. Sailing on one’s own yacht is the epitome of opulence and wealth, and all related industries are benefiting. Vedder GmbH, an interior outfitter of yachts, serves the segment and is enjoying expansion that is bound to make business really take off.