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Watchmaster ICP GmbH

Publications on european-business

How to set up a new market

All kinds of products are available in the second-hand market: books, clothing, cars… Yet there are individual segments where buying second hand is still not very common, such as luxury watches. Watchmaster ICP GmbH has set out to change this and blazed the trail for Europe’s largest online marketplace for pre-owned watches. The venture capital-backed company is developing a fast-evolving global market, which benefits both sellers and buyers, and runs the largest watchmaker’s workshop in the German capital.