When setting up business, distributing third-party suppliers’ products is a well-liked strategy to enter a market. In the long term, however, distribution means competing on price only and prevents a company from creating sustainable competitive advantage through added value. It is this rationale which triggered BCS Polska Sp. z o.o. to develop from a mere distributor into a full-scale integrator. Today, it is one of the foremost providers of fully integrated, commercial mobile IT solutions in Poland.