In France, it is the undisputed market leader. Now the motorbike parts and accessories specialist Bihr is shifting up a gear by expanding its activities in rider gear. Besides France, the country where the company was created in 1975, and Spain, where it has one of its largest distribution centers, the company is now developing the German market to become a truly pan-European supplier. After completion of the targeted expansion, Bihr wants to go on developing its strengths: short delivery periods and a wide product choice that is constantly being adapted to new and changing customer demands.
Bihr SAS
Publications on european-business
