To read an article from the print magazine online, please enter the web code below, which can be found in the magazine under the article.

https://www.getdigital.de - Gadgets und mehr für Computerfreaks

Einstök Ölgerd ehf

Publications on european-business
Interview with Gudjon Gudmundsson, Managing Director at Einstök Beer

Icelandic Beer for the Viking within you

A decade ago, a group of American entrepreneurs decided to start a craft-beer brewery in northern Iceland, not many kilometers south of the Arctic Circle. The fact that most of the ingredients had to be imported and export routes would be no easier to manage didn’t stop them. They felt certain that the crisp and clean water of the island would be worth it. European Business spoke with Einstök Beer’s managing director Gudjon Gudmundsson about the logistical challenges his company faces, the founders’ and managers’ passion for their entrepreneurial mission, and the best beer style to kick off the new year with.