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A sofa is the centerpiece of the living room and, once chosen, dictates the style and layout of the room throughout the lifespan of the furniture. How much more exciting it would be if the sofa could be reshaped at least once during its lifetime to allow the room to be given a completely fresh look. This is the specialty of Saba Italia Srl, producer of designer sofas with the flexibility to be reconfigured at will, almost without limitation.

With so many competing companies jostling for attention at industry-specific trade fairs and exhibitions, ensuring that your company stands out from the crowd means finding someone who can think beyond normal expectations. That company is Messebau Tünnissen GmbH. Founded in 1979 by Willi Tünnissen in his garage as a one-man operation, the company is now one of the leaders in a crowded field with an enviable customer base of long-term clients. Today, Tünnissen sets itself apart by seeking to set its clients’ presentations apart. In a competitive market, there is no gain to be had in merely following the crowd.

Just because something has always been done one way does not mean it should continue to be done exactly the same way. Change leads to innovation, excitement and usually improvement. A change does not have to be huge to be effective. One simple tweak in a design can be enough to make a large impact. This is what Unidrain A/S set out to accomplish. The company, headquartered in Farum, Denmark, set out to change the typical drain that is found in showers. This one change led to new standards, design and functionality for shower drains that are 100% waterproof. Go ahead, make a change, be different. It could lead to fantastic results.